Should A Aspiring Influencer Pal Stop Using People for Material?

One Side: One Friend's Perspective

Sometimes I'm recorded while I’m eating. It's jarring to spot myself on her Instagram – it’s like a jumpscare.

A close companion of a decade, Marielle, calls herself the “content queen”. It’s fun for a bit, but it strains our relationship.

Being highly outgoing, there's a constant urge the need to record everything all the time. During meals out, her motto is, “The phone eats first,” and snaps pictures with bright lighting, which induces embarrassment. I don’t like it when strangers see her posing or filming – I experience vicarious awkwardness. It also frustrates me because meals lose their warmth.

She isn’t exactly an influencer yet, but she is aspiring to become one. She makes video blogs about city life, a day in her life, and her styling career. Her content is good, credit where it's due, but I don’t want to be involved. Sometimes she films me while dining, or just accompanying her. Later, I appear on her feed later, and it comes like a jumpscare: I’ll have no makeup on, an awkward face or be captured mid-bite. It’s uncomfortable.

Marielle also anticipates that I will to record her at inopportune moments. Sometimes I'm in conversation to another person, or we’ll just be hanging out in the street. I feel like our friendship has turned into me serving as her free crew. She has the means to employ someone if she wanted high-quality content. Upon mentioning my unease about the situation, she brushed it off. I've been invited to several industry functions, which was nice, but that doesn’t make up for all the time and effort I invest assisting her create material.

I’m grateful that she has helped me with my career in design, but I don’t want our connection to become just a ledger of exchanges. I don’t feel she's insincere or dishonest, but sometimes it seems that if the camera is out, we will start performing in a way that presents a favorable image for her channel.

Her directive is, “OK, look happy!” and film me smiling with another. It feels forced. It's crucial her to understand that our decade-long friendship still has limits. I love spending time with her, but I also want to enjoy it without being recorded, edited, or shared for an viewers. I am not a prop for her Instagram.

The Other Side: The Content Creator's View

I hope Beth to see that the creations we produce together can get us a foot in the door.

I love shooting content. It's more than a hobby; it's integral to who I am. Producing content and sharing my life online allows me to express myself and connect with people in novel forms.

I don’t see myself as a professional creator yet, but it's savvy to generate income from your passions. I look up to people on TikTok who pull off that style of informal, self-made content creation.

Content creation is my version of living actively: observing the details, posting them with an viewership that values the art behind it. I never intend to make my friend uncomfortable. Taking her to professional gatherings was my way of offering access, providing her a chance to witness exclusive moments that could help her career in design too. That isn't blackmail, it's simply being pragmatic.

I’d still take her to such functions even if she didn’t help me, but I want her to see what the content we create together can achieve: a foot in the door. I understand not all people likes being filmed, but sometimes unplanned moments is what makes content genuine. Appearing on video occasionally is part and parcel of being my companion. I'd remove anything she asked, but she has never asked yet.

I don’t expect anyone to be my private filmmaker, but friends support one another in minor capacities. I thought filming a clip here or there would be fun for her. Creativity flourishes in collaboration, and having Beth around makes projects energetic and pleasurable. I never force her to participate in anything, and I would never intentionally humiliate her. But filming together occasionally is part of how I record our time together.

I cherish Beth’s friendship profoundly and don’t want content creation to drive a wedge between us. I am ready to compromise: like asking before filming, and avoiding shots that might make her self-conscious.

This isn’t about power, it’s about expressing my perspective while still respecting hers. Obviously content creation is not a substitute for real connection: it's merely part of how I live my life and I desire her to be involved in a way that’s enjoyable for each of us.

The Jury: Public Sentiment

Is it right for her to stop recording herself and her friend when they are out together?

There’s nothing more excruciating than having a companion point a camera at you. I understand that it's her passion, but I don’t make friends come to my workplace. Maybe she can find like-minded creators to collaborate with. Given the dark, looming future of technology, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

If you’re doing something as a career, it's unfair to expect your friends for assistance every time, even if they have helped previously. If Marielle loves creating, that doesn't imply all those around her is content. She needs to respect Beth’s personal space.
Another reader, 26

She may enjoy making content and showing off her life online, but it’s not for everyone. It was kind she has assisted Beth’s career, but she must to hear what Beth wants.
Emma, 27

It seems like you value each other, so cling to that and make sure it’s the focus in your relationship. Foster some authentic memories, where genuine feelings are stored, not digital scrapbooks. Even celebrities who seem to reveal their worlds actually have more privacy than it appears.
One opinion, 53

Marielle appears to be neither present nor genuine when they're together – she's on the job. Each appears confused as to where the line is. The answer is not found in trying to alter one another, but in each setting clear limits around what is comfortable to them and seeing if there is an mutually agreeable compromise.
Barbara, 71

Now You Be the Judge

Consider this question: has she been over-exposing their bond?

Stephanie Lawrence
Stephanie Lawrence

A wellness coach and writer passionate about helping others achieve a fulfilling and healthy lifestyle through mindful practices.